Cougar This

Because life starts at Cougar.


My name is Dayna McLeod and on June 1st, 2012, I turned 40. I also started a project in which I wore animal print for every moment of every day for one year. This project ended on May 31st, 2013 with Cougarliscious Point Final. at La Centrale Galerie Powerhouse in Montreal.

On this site, you’ll find my daily documentation of this project and process under Cougar for a Year.

Because animal print was trending while I was doing the project and seemed to be everywhere, I documented some of these Cougar Sightings which have also been collected by other visitors to this site.

Here are the rules that I set for myself:

  • 60% visible animal print to pass (because of how many others seemed to be wearing animal print, in the late summer 2012, I started to try to keep this average above 90%)
  • Accessories count
  • Butterflies count
  • Cartoon depictions of animals don’t count; let’s stay away from kitten prints and big eyed, embroidered farm animals
  • Prints with animals depicted in them are okay, but they really need to be amazing. Obviously, this is subjective
  • Artificial and/or invented animal prints are okay; as long as they represent the *spirit* of animal print and the intent of the project
  • Fun fur/real fur doesn’t count unless it is animal printed (*potential exception: real fur that has had red paint thrown on it; if you have something like this, please contact me: dayna(at)

Estelle Rosen asked me “The Question” as part of her column at the Charlebois Post which describes my intent with this project as well as an elaboration on durational performance.

Richard Burnett blogged this about the project.

Leave a Reply

Your email address will not be published. Required fields are marked *

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>